Job ID: 49779
Location: Greenville, South Carolina
Employment Type: Direct Hire
Last Updated: 8 days ago

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The Director of Marketing is responsible for coordinating marketing activities and fostering relationships with dental practices, referring partners, and the community. This role works with our digital partners to execute digital marketing, and with our office leads to drive referrals and execute marketing initiatives.

Key Responsibilities
  1. Community Management
    1. Fostering and managing relationships with our referring dentists
    2. Assessing and creating relationships with people and organizations within our community
    3. Working with schools to find and maintain partnerships
    4. Continuously looking for ways to help our community, and increase our presence as a practice
  2. Cultivating and Maintaining the Patient Experience
    1. Working with team members to define and execute the perfect patient experience
    2. Ensuring all touch points within the offices are appropriate and maintained
    3. Creating a premium experience, with a relaxed atmosphere for all patients and parents
  3. Liaison for Digital Marketing
    1. Working with our digital marketing vendors to ensure our online presence is appropriate and maximized
    2. Working with our partners to ensure of our social media presence is professional and appropriate
    3. Continuously look for, and recommend new technologies and opportunities to connect with our fans

Qualities for Success
  1. Outgoing, people-focused with strong relationship building skills
  2. Highly organized with attention to detail
  3. Proactive mindset
  4. Excellent communicator with a professional and approachable demeanor

Expectations
  1. Schedule and lead weekly meetings with Office Leads and the Support Team
  2. Document progress, and establish clear timelines for initiatives
  3. Regularly review program status, performance metrics, and optimization strategies